Said to be Thailand’s largest marketing unit, the Carabao Girls or ‘Sao Bao Dang’ team is at the heart of Carabao Dang's success. The Carabao Girls not only act as a brand ambassador, but they also play an important role in connecting with consumers, helping them build experiences and lasting relationships with the company’s products. Continuously through marketing activities, the Carabao Girls have won the trust of consumers across the country. This successful grassroots marketing model reinforces Carabao Dang's leadership in the industry and continues to build on the company’s successes.